The Best Wellness Brands to Follow on Instagram

There's no denying that Instagram is a bottomless well of inspiration, and it's very easy to become overwhelmed with the infinite array of beautiful feeds out there. But you can rest assured—our aptly named Who to Follow on Instagram series identifies the top accounts in various segments so that you don't have to spend any time doing it yourself.

Today we're putting something often overlooked in the spotlight: wellness. Because everyone deserves a little R&R, but so few of us actually indulge. 💭


Repeat after us: wellbeing starts with slowing down.


We've all been sucked in by the Instagram vortex. But when it's part of your job description, like yours truly, the daily hours spent scrolling through the photo-sharing app are completely justified. At least that's what I like to tell myself 🤔.

For those of you whose livelihood does not depend on your Instagram savvy, it can be a real counter-productive wormhole. The struggle is indeed real, but it doesn't have to be that way. I'm here to save you some precious time with our Who to Follow on Instagram series.

Scrolling Insta is a literal explosion of the senses. Models? Check. Dreamy blooms? Check. Home decor? Check and check. Fashun? You got it! Heck, we even have athleisure, beauty, babies, Aussies, luxury, lingerie, music, and pumped up kicks. Today we're entering zen mode and putting self-care on the priority list by aiming attention at brands that focus on all things wellness.

We live in overstimulating times where connectivity is pretty much required at all hours of the day. We have a lot of pressure on our shoulders to always be in the know, and to acquire all kinds of information at the speed of light. People today are often drained by the self-inflicted stress of never disconnecting, and let's face it: that's no way to live.

Rarely do we take a minute to slow down. Relaxing and recharging is foreign to most, and something that is done just once a year on a well-deserved holiday. Spoiler alert: you don't need an OOO auto-responder to indulge in self-love. Some brands have identified this as a problem and are on a mission to help fix it, providing a way for overextended humans to easily make some time in their busy schedules to unwind and disengage with the noise.

A lot of businesses today try to be conscientious in their mission, especially startups, but the following wellness companies are taking it a step further to actually assist in our mental well-being. The approach is simple (and so underrated!): make the time to do something for yourself on a daily or weekly basis to actually be able to live your best life.

Not only will using the below products or services make you better at life, they'll actually make you feel more fulfilled and ready to tackle anything. Versus bogged down by the daily grind. Whether that's in the form of essential oils, meditation, um, green stuff, other herbs, or vitamins, there's something below that will improve your existence.

These brands have taken on the challenge of helping our generation learn to chill. And we thank them for it. Serenity now. 💆‍♀️💆‍♂️

@mndflmediation

wellness brands

@harlowskinco

wellness brands

@campobeauty

wellness brands

@sajewellness

wellness brands

@woodlot

wellness brands

@shopmedmen

wellness brands

@bear.ltd

wellness brands

@vitruvi

wellness brands

@thenue_co

wellness brands

@foursigmatic

wellness brands

@sunpotion

wellness brands

wellness brands


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